Probably the most influenutal designer of last decade Jonathan Ive about his friend and collegaue Steve Jobs, about culture and attitude Steve embedded into Apple DNA.
Probably the most influenutal designer of last decade Jonathan Ive about his friend and collegaue Steve Jobs, about culture and attitude Steve embedded into Apple DNA.
October 26, 2011 at 16:56 in Creativity, Design | Permalink | Comments (0) | TrackBack (0)
It seems that Ray-Ban has decided to celebrate the coming summer with a series of great, short and sunny Internet films.
Tomatina
Watergun
Dinghy
Sneakers
April 22, 2011 at 16:36 in Creativity, Design, Film | Permalink | Comments (0) | TrackBack (0)
Two video interview with co-founder once legendary and still very actual branding and design company Wolff Olins - Michael Wolff. Both of them are similar and talks about three important qualities of designer, three creative muscles.
First, short film supported by Intel (via @PSFK)
Second video is a little bit longer interview (or rahter monologue) that goes a bit deeper into topic and particularly adds many more examples and insights.
Actually it comes from a project that I has discovered just today and seems to have Latvian roots "Is it a good time?". A bit curious about it, looks great and hopefully will be continued.
March 31, 2011 at 22:49 in Creativity, Design | Permalink | Comments (0) | TrackBack (0)
Great, simple, straight-forward 14 minutes documentary with more than few insights on "How" and "Why".
November 16, 2010 at 00:10 in Consumer, Creativity, Design | Permalink | Comments (0) | TrackBack (0)
"Design is not a product. It's a craft and a process"
Great presentation, worth of a book. One that most probably will make me to return to more than few times. Enjoy. And return to.
July 28, 2010 at 23:21 in Branding, Creativity, Design | Permalink | Comments (0) | TrackBack (0)
Literally in a last days of Cannes Lions 2010 very strong candidate for a bunch of awards in next year festivals is launched at New York Time Square.
Why I love it?
Lets wait for last week of 2011 - my guess is that there will be some kind of metal in Cannes
*** - N.B. In the comments around Vimeo.com and FastCompany there is a bit of controversy in the projects - it seems that Space 150 team has been influenced by the work of british designer Chris O'Shea "The Hand from Above". Still comparing both I thing Space 150 has brought the idea much further and added a lot of interactivity and fun to the project.
June 28, 2010 at 19:08 in Creativity, Design, Digital | Permalink | Comments (0) | TrackBack (0)
Great campaign and particularly great of interactive part of it for Billboard Magazine by one of most awarded ad agencies in the World - Almap BBDO.
Why I like it and believe it is great campaign? Few quick points rather focusing on interactive par to the campaign:
Besides of that "You are made of music" is such a great insight for music magazine. Because you really are!
Before the very last remark - enjoy the gallery:
"What about GRP and TRP???" would some mass-media age people shout out.
In theses times impact very often is much more important than immediate reach. If there is impact - through involvement, relevancy, creativity and potential to share - reach could follow, sooner or later. If you focus on reach sacrificing impact - at the very best case it will be short-term.
June 11, 2010 at 15:49 in Creativity, Design, Digital | Permalink | Comments (0) | TrackBack (0)
"Culture is inherently recombinant and iterative:
it builds endlessly on and from what came before, creating novelty
in new combinations. How the most awesome stuff comes
from the broadest set of sources and inspiration."
The quote above (and following video) via an entry in one of the very best planning blogs (and significant source of my inspiration and further research for few years) called "Talent imitates, genius steals" by Faris Yacobs. Articulated and explained deeper by nobody else than Steve Jobs back in 1994 it finally gets much deeper meaning:
"It comes down to trying to expose yourself
to the best things that humans has done.
And then trying to bring those things in to what you do"
March 28, 2010 at 21:37 in Creativity, Design | Permalink | Comments (1) | TrackBack (0)
Why should graphical identity in the Digital Age should be 2D? Why should it be static? Can in be open source? Can I adapt to the context of situation and usage?
There is a great example (case) on how to approach the creation of graphical identity in the age of digital technologies and social platforms . And the result is much more than just a graphical identity or just identity. It's rather a dynamic, open and flexibe system. By Wieden & Kennedy London.
March 26, 2010 at 23:25 in Design, Digital | Permalink | Comments (0) | TrackBack (0)
The article "How To Fix the Flat World" is long ad must read, there are just two quotes:
"Lastly, somebody ought to call Steve Jobs, who doesn’t need to be bribed to do innovation, and ask him if he’d like to do national service and run a car company for a year. I’d bet it wouldn’t take him much longer than that to come up with the G.M. iCar."
"How could these companies be so bad for so long? Clearly the combination of a very un-innovative business culture, visionless management and overly generous labor contracts explains a lot of it. .... Therefore, instead of focusing on making money by innovating around fuel efficiency, productivity and design, G.M. threw way too much energy into lobbying and maneuvering to protect its gas guzzlers."
" .... Second, create a Cabinet seat for Innovation to push an innovation agenda for the economy. We need a powerful figure to align government policy on innovation. My two choices here are David Kelley, founder of IDEO and the D-School at Stanford and, of course, Steve Jobs. Since they are close friends, choosing one gets the nation two brilliant minds who know how innovation works—and how to get it done to maximize growth.
Innovation is about more than technology and science (Apple’s R&D budget is among the lowest of the top “tech” companies). It’s a methodology that increasingly is based on collaborative networks and ecosystems that are global. Innovation is as much about sociology and anthropology as it is about technology. Kelley and Jobs understand that."
November 13, 2008 at 01:17 in Design, Strategy | Permalink | Comments (0) | TrackBack (0)
A day after US elections I run into the beautiful, simple and really insigtful Starbucks TVC on YouTube. Great idea, great endline ("insight") - "Its Bigger Than Coffee". So Starbucks.
November 11, 2008 at 22:35 in Advertising, Design | Permalink | Comments (1) | TrackBack (0)
MUTO a wall-painted animation by BLU from blu on Vimeo.
May 25, 2008 at 23:47 in Design | Permalink | Comments (0) | TrackBack (0)
Just watched an episode on how Lego builds, maintains and uses social networks to develop and improve its product design process and marketing. It is approximately 45 minutes long video from conference presentation.
For me it was a kind of Deja Vu - some eight to nine years ago we were so excited about "The Cluetrain Manifesto" - first in Fast Company publication (or was it Wired?), then from reading the book. I just took a Iook on my notes and printout of Manifesto page then (my pdf was created in March 24, 1999) - most of the 95 thesis now it looks even more up to date.
My favorite at that time was #52 "Paranoia kills conversations. A lack of conversations kills companies". It was covered also in Lego presentation.
Few second later it stroked me that one of hottest and most discussed books of this spring is "The Age of Conversation" written in collaboration by 100 worlds leading bloggers each writing a page (actually - essay). I have managed to read only few chapters but now there is one more perspective to read and think through.
April 06, 2008 at 12:15 in Consumer, Design, Digital, Games | Permalink | Comments (0) | TrackBack (0)