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May 20, 2010

Comments

Elvis Kvalbergs

I don't know - I didn't like it. Either nothing special or too smart for me :)

Account Deleted

Elvi, nothing special.

Zigurds Zakis

I still would say it balances in between very good and great, rather closer to great. The story is simple but how do they play with British icons (cultural, sports) and past achievements. Another point of excellence is Copy Write. And, of course, the link with their (Carlsberg) main message. My evaluation is 9/10.

Only latest Nike went half a step further (http://zz.typepad.com/lv/2010/05/nike-world-cup-2010-advertising.html)

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