Why should graphical identity in the Digital Age should be 2D? Why should it be static? Can in be open source? Can I adapt to the context of situation and usage?
There is a great example (case) on how to approach the creation of graphical identity in the age of digital technologies and social platforms . And the result is much more than just a graphical identity or just identity. It's rather a dynamic, open and flexibe system. By Wieden & Kennedy London.
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